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THE LATEST NEWS & VIEWS FROM HIGHJAM

Non Contact Sampling Opportunities

As we enter the recovery phase of the Covid crisis, its only natural for marketing teams to re-appraise existing plans and consider their options with how to engage potential customers face to face with their products. Either through product sampling or demonstrations. Pre-Covid, options were simple. Product Sampling and Demonstrations could take place in various…

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Creating the right social presence

The early part of 2020 saw huge changes in the way we choose our products and consume our media. Social media usage is up 30%, online spend is up 25% and we’re searching online for inspiration for all sorts of lockdown activities (‘Brilliant banana bread’ was the most searched for recipe in the UK during…

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Tips for Successful Digital Content Marketing

It’s no secret that the Experiential and Events industry has been hit hard by the Covid-19 crisis. Whilst some brands quickly adapted and moved plans online with creative content and virtual events, others postponed activity and wait for when live experiences and consumer face to face engagement can begin again. There is no right or…

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Five top tips for all budding entrepreneurs

You may think that now is not the time to inspire entrepreneurs, but if not now, when? Our aim at Highjam is to always share and inspire our lovely readers with tips, trends and ideas within our industry. So we want to focus now on some of you that are thinking of going out on…

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How to reach business professionals to promote your brand or product

Office sampling, office demonstrations or office based Experiential campaigns are one of the most successful ways of getting your brand in front of a significant number of business professionals. This environment provides the time to really engage your audience with a tailored, uninterrupted experience that is relevant to them. Whether it is a desk drop-off,…

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Quartz appoints HIGHJAM for Experiential Activation

(LONDON, UK, November 2019) – HIGHJAM has been appointed by Quartz to run a brand awareness campaign across London for the launch of their app in the United Kingdom. Quartz provides global news and insights, and has more than 20 million people read, listen to or watch their content every month. As part of their…

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5 tips for creating Shopper Experiences that deliver results

Competition in the retail industry is fiercer than ever. Between new ecommerce sites popping up and the rise of subscription services, consumers have plenty of choices when it comes to where and when they spend their time and money. To stay competitive, you need to give shoppers compelling reasons to purchase in such busy retail…

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Working on workplace wellness

Looking after your mental health & wellness in the workplace, as well as your employees’, is a hot topic at the moment, and rightly so. It is certainly more talked about now than it ever has been, and awareness of the impact that everyday life can have on individuals is growing. I’m sure we’ve all…

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Focus. How to get it and how to keep it

Focus. It’s something that is a requirement (at least to some degree) in every single job out there. It is almost expected to be a natural ability, one that is often overlooked as a skill that requires honing. How often do we feel that despite our surroundings, or anything else going on in our heads,…

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We’ve been shortlisted!

HIGHJAM shortlisted at the FMBE Awards. We are thrilled to announce that we have been shortlisted for the Field Marketing and Brand Experience Awards for two prestigious awards. Now in its fifteenth year, the FMBE Awards celebrate the best field, brand experience and interactive digital work from around the world. It is therefore a great…

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