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Quartz appoints HIGHJAM for Experiential Activation

(LONDON, UK, November 2019) – HIGHJAM has been appointed by Quartz to run a brand awareness campaign across London for the launch of their app in the United Kingdom. Quartz provides global news and insights, and has more than 20 million people read, listen to or watch their content every month. As part of their…

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5 tips for creating Shopper Experiences that deliver results

Competition in the retail industry is fiercer than ever. Between new ecommerce sites popping up and the rise of subscription services, consumers have plenty of choices when it comes to where and when they spend their time and money. To stay competitive, you need to give shoppers compelling reasons to purchase in such busy retail…

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Working on workplace wellness

Looking after your mental health & wellness in the workplace, as well as your employees’, is a hot topic at the moment, and rightly so. It is certainly more talked about now than it ever has been, and awareness of the impact that everyday life can have on individuals is growing. I’m sure we’ve all…

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Focus. How to get it and how to keep it

Focus. It’s something that is a requirement (at least to some degree) in every single job out there. It is almost expected to be a natural ability, one that is often overlooked as a skill that requires honing. How often do we feel that despite our surroundings, or anything else going on in our heads,…

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We’ve been shortlisted!

HIGHJAM shortlisted at the FMBE Awards. We are thrilled to announce that we have been shortlisted for the Field Marketing and Brand Experience Awards for two prestigious awards. Now in its fifteenth year, the FMBE Awards celebrate the best field, brand experience and interactive digital work from around the world. It is therefore a great…

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The ever-evolving consumer journey

The 4 Ps of marketing is a widely acknowledge and respected practice and has been since its conception in 1960. It is understood as a foundation of business marketing, focusing on four marketing elements– product, price, place and promotion, in which success is determined. The idea is simple; if you get these 4 fundamentals right,…

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Creating an Experience

Experiential marketing is all about creating a moment between a brand and potential consumers. It’s about making a consumer feel good about a brand and what that brand has to offer. This marketing strategy works on the emotive purchasing power of consumers, acknowledging that many individuals are consciously aware of the brands they are buying…

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Flex it for a full life

“Nearly nine million UK workers say they want to work flexibly but don’t have the options”¹. It’s Christmas 2018, and I’m back in the UK after a three year Far East stint in China. With my new baby in tow and my life packed tightly in lots of suitcases. Immediately I was face to face…

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Ariana – My Work Experience

Here at HIGHJAM, we encourage every member of the team to grow their talents and undertake training that can benefit their careers. In addition to aiding the development of our own team, we welcome work experience placements from local colleges and higher education establishments. For the past two weeks, we have had the pleasure of…

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How to use social media to promote your company

Only a decade ago if you had spoken to a business director about their brand identity being impacted by social media networking you’d probably be laughed at. Today a presence on social platforms like Instagram, which has 700 million active monthly users, Twitter and Facebook can influencer consumer behaviour and connect with the online public…

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