lang="en-US" > Sampling & Shopper | Highjam

Nakd

The challenge: Create a sampling stunt to coincide with Out of Home, TV and PR activities to highlight new brand messaging Our solution: We created a two-day, high-impact sampling stunt in London and Manchester, offering commuters the chance to sample the full range of Nakd bars. This included creative design of the ‘Nakd Mind Blown’…

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Buyagift

The challenge: Drive brand awareness and seasonal sales across key account stores Our solution: HIGHJAM has been working with Buyagift.com since 2017, supporting seasonal sales drive initiatives in-store at Debenhams and John Lewis. HIGHJAM recruits and trains skilled brand ambassadors to engage with consumers and act as personal shopping assistants in their search for the…

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Almond Breeze

The challenge: Sample Almond Breeze across the UK, enhancing brand awareness and consumer loyalty Our Solution: We brought the Californian Almond goodness to consumers across the UK with a 20 stop tour visiting the nation’s busiest train stations and shopping malls. We offered consumers the chance to try Almond Breeze Almond Milk in coffee, with…

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Alvalle

The Challenge: Raise brand awareness of the newly launched Gazpacho product by Alvalle. Our Solution: HIGHJAM ran an in-store sampling programme focusing on the client’s key accounts during the launch period. A bespoke sampling station was built to fit with retailer guidelines and the brand look and feel, creating a highly visible presence. The unit was…

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Urban Fruit

The Challenge: Urban Fruit wanted to undertake mass sampling activity for their Coconut Chips product Our Solution: Teams of brand ambassadors hit the streets to deliver samples of the product to hungry Londoners at commuter hotspots, lunchtime hangouts, parks, offices and foodie markets. All routes and locations were planned to drive consumers to key retailers. A…

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Claudi & Fin

The Challenge: Increase awareness and drive sales of the Claudi & Fin range. Our Solution: HIGHJAM designed and implemented an in-store sampling program within selected Waitrose stores to trial the product directly to the primary target audience of parents & guardians of children under 8 years old. HIGHJAM scheduled the top stores and visited each…

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