Pepsi-Co Alvalle Retailer Support

Activate a sales focused sampling tour to engage shoppers near to and at Point of Purchase for Alvalle

Highjam delivered a full service campaign, designed to drive immediate sales through the design of an eye-catching retail sampling stand and the planning and negotiation of high footfall sites outside of key stockists.
By positioning our team in high traffic sites near to point of purchase, we influenced immediate purchase behaviour.