Our product sampling teams hit busy hotspots The confectionery brand Mentos brought smiles to thousands of Londoners’ faces this summer by handing out samples of its much-loved sugar-free sweets. Our sampling teams hit high footfall areas of Central London during peak commuter hours with our branded sampling van. As well as the element of surprise…
Posts Tagged:Brand Marketing
Highjam Marketing have been appointed by Dott to launch their e-scooter service in partnership with TFL Dott won the London tender following their European wide rollout in 16 European cities across Belgium, France, Italy, Germany and Poland. Transport for London have approved the use of e-scooters in boroughs across London. Highjam street teams were dispatched…
Since Boris’s announcement of the easing of lockdown, traditional sampling campaigns are set to reboot During the past year of isolation, we have all adapted, pivoted and even upskilled. Our clients have leaned on us to deliver ‘safe sampling’ options. Via which the consumer has received a sample without having any direct contact with another…
Experiential marketing is all about creating a moment between a brand and potential consumers. It’s about making a consumer feel good about a brand and what that brand has to offer. This marketing strategy works on the emotive purchasing power of consumers, acknowledging that many individuals are consciously aware of the brands they are buying…
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